audience vs costumer experience

There’s no debate that customer experience (CX) is an important topic right now, and with good cause. There is, however, a potential issue that many people responsible for improving customer experience fail to consider. The consumer is simply one piece of the overall experience puzzle; in this post, we’ll show you why you need to think outside the box when it comes to serving your customers. Every business interacts with a variety of audiences. In a recent project, we directed… Read More »The Importance of Audience’s Experience Than the Customer Experience